Category Archives: Marketing and Sales

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Successful Sales Skills: How To Get People Buying From You

Why do some companies grow while others do not? Year after year many company’s sales remain stagnant, and owners wonder why! The fact is planning and preparation matter and is the key to success. Leaders must  provide a vision for … Continue reading

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Successful Sales Skills: Utilize These Proven Upselling Sales Techniques

Upselling is simply the process of selling additional products or upgrades to your customers. If you are not doing everything possible to sell additional products or services to your existing customers, you are leaving money on the table. Upselling is … Continue reading

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Developing a Marketing Plan: 7 Benefits to Budgeting

If you don’t have a budgeted marketing plan, you really don’t have a plan at all. And you know the saying, “if you fail to plan, than you are planning to fail.”  You cannot lead your company to where you … Continue reading

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Successful Sales Skills: 15 Tips To Open A Sale

You cannot close a sale you never open. Many sales people don’t lose sales because they fail to close, but because they can’t effectively open the sale. Studies have shown the major reason that potential customers fail to make a … Continue reading

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Successful Branding: Focus on “The Touch Point Experience”

What do you stand for in your customers’ mind? How does a customer or prospect perceive your company when they interact with you? Your brand is determined by exactly what your prospects and customers experience every time they interact with … Continue reading

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Successful Sales Skills: Tips to Close More Sales

How do you turn hesitant prospects into customers? Within any sales team, why do the same salespeople, month in and month out, sell more than the others? The sales skills you possess to uncovering and overcoming objections can make the … Continue reading

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Increase Sales: 11 Hints What Customers Want

To build a winning brand as well as an effective marketing strategy to increase sales, you must know what your customers want. How is your company going to successfully stand out from the crowd if you cannot fulfill your customers … Continue reading

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15 Characteristics of Professional Sales People… For Which to Search

One of the greatest challenges we face every day in business is increasing revenues. Who do you rely upon to sell your products or services?  Do you entrust the revenue potential of your business to professional sales people or to … Continue reading

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Successful Sales Skills: 13 Steps to Close More Sales

Studies have shown that the major reason potential customers fail to make a purchase is due to failure of the salesperson to show a sincere interest in the customer. Lack of interest by a salesperson can be obvious in many … Continue reading

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Developing a Marketing Plan

Are you achieving your sales growth targets? More often than not, sales growth is not realized because not enough time was spent on the details of developing an effective annual marketing plan. Do you really know the wants and needs … Continue reading

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