Increase customer loyalty, repeat business, and word of mouth advertising. Almost all new businesses face the same problems: You think you have a great product or service, but nobody knows that you exist. You simply cannot find people to buy … Continue reading →

Most businesses drift aimlessly from day to day without ever giving much thought as to how their business model is going to secure a competitive strategic position. No wonder most businesses fail within the first five years! In reality, every … Continue reading →

Lack of leadership is the key reason businesses fail. When there is not a clear mission, when the leader cannot unite his or her followers to rally around a common passion and goal, when followers do not feel engaged or … Continue reading →

A business is only as healthy as its financial performance. Tough, calculated business decisions have to be made everyday to guide the company to financial success. What would you do if you did not have the cash to pay your … Continue reading →

Who do you trust to sell your product or service? Who in your company is responsible for generating revenue? Many business owners make the costly mistake of turning revenue potential over to people who do not have the talents, sales … Continue reading →